Product Associate

Job Description

The Product Associate works closely with the Segment Head / Segment Manager to lead brand strategy & planning, marketing program execution, financial management, and product management for their assigned brand.

Key Responsibilities & Tasks:

The Product Associate is part of the Brand Management unit under the Marketing department, which is tasked to build brands that create a life well-lived, through:

1. Marketing Strategy and Planning

• Brand Building & Development: Work closely with the Segment head to build and develop the assigned brand.

2. Marketing Program Execution: Execute consumer funnel programs.

3. Financial Management: Monitor and analyze metrics; and manage Brand Profit and Loss (P&L).

4. Product Management: Provide recommendations to the Segment head on assessing product lifecycle opportunities and co-develop actionable insights on portfolio management.

Success Profile:

• With experience in brand planning and program execution; basic understanding of research, advertising media processes, & market intelligence drug and cosmetic manufacturing knowledge.
• Self-driven while being a collaborative team player.

Qualifications:

• Graduate of Business Administration, Communications / Comm Tech, Management or any related degree.
• At least 1 year experience in related fields/industry.